Samsung Electronics bought a million models of ‘The Body’ in 2021 – Samsung International Newsroom


Because of the body’s reputation within the North American and European markets, complete gross sales since 2017 are anticipated to exceed two million models by the tip of the yr.

Samsung Electronics at this time introduced that it has bought over a million models of ‘The Body’ this yr, making it Samsung’s first single-year million-seller in its way of life TV lineup. Complete gross sales because the Body’s 2017 launch are anticipated to exceed two million models by the tip of the yr, pushed by heavy demand within the North American and European markets.

Simon Sung, Govt Vice President and Head of the Gross sales and Advertising group, mentioned, “The Body isn’t just a tool for watching TV, however a life-style product that with its design enhances an area and enhances the lives of customers with a wealthy artwork assortment. enriches collectively.” of the visible show enterprise at Samsung Electronics. “We proceed to hunt methods to strengthen Body’s choices to seek out modern methods to fulfill the evolving wants and wishes of customers. We’re all the time searching for partnerships with new museums, galleries, and artists to assist us meet our wants.” The Artwork Retailer provides a variety of collections.”

Modern design marries kind and performance

The Body is the preferred mannequin in Samsung’s way of life TV lineup. Because it was first launched in 2017, the design, options and form of the body have developed repeatedly, reflecting the altering tastes and way of life wants of customers.

As customers are spending extra time at dwelling, dwelling leisure content material has grown in reputation, together with shopper demand to transcend dwelling home equipment and improve their inside design. The Body fully reversed these tendencies to offer customers with a mixture of kind and performance, which elevated gross sales for the lineup.

Enhancing image high quality and maintaining with shopper tendencies drives Samsung to repeatedly improve every new iteration of the body. In 2020, Samsung added QLED image expertise to ship extra vibrant footage. The TV additionally features a brightness sensor to regulate the brightness stage primarily based on the environment, in order that viewers can take pleasure in completely optimized footage and movies. In July 2021, Samsung launched an 85″ model, so it’s now obtainable in 5 completely different sizes (32″, 55″, 65″, 75″, 85″) to fulfill completely different existence and residential areas. Is.

The body in 2021 provides a slim bezel of 24.9mm, or practically half the width of final yr’s mannequin, including to the grandeur of the area with frame-type bezels obtainable in a wide range of colours. Customers can select a customizable body – white, teak, or brown flat-style bezels, and chamfer-style bezels with white or brick purple bevels.1 The body could be set on a TV stand, wall-mounted for a gallery look, or the just lately launched studio stand.

Curated Content material By Strategic Partnerships in Artwork Shops

Along with its distinctive and trendy design, The Body’s point of interest is the Artwork Retailer – its proprietary artwork membership platform. When customers aren’t viewing content material on The Body, they will use Ambient Mode to show artworks from the Artwork Retailer’s huge library of work and photographs – that manner, the display would not should be a clean canvas. Have to be what interferes with inside design, however one component that enhances it.

The Frames Artwork Retailer provides over 1,500 artworks from world-renowned museums and galleries such because the Hermitage Museum in Russia, the Louvre in France, and the Prado Museum in Spain. By the partnership, Samsung has expanded the Artwork Retailer’s assortment to supply up-and-coming creators from around the globe reminiscent of Magnum Pictures, a worldwide photojournalist group, and most just lately, main artwork pictures Maison Yellowcorner, distinctive to providing vibrant art work. Artifacts could be included. Which takes benefit of the QLED image high quality of the body. With AI-based curation, the 2021 version of The Body analyzes customers’ patterns and tastes and recommends new art work.

The 2021 model of The Body provides a considerably elevated storage capability with 6GB in comparison with the earlier variations providing 500MB. It will probably now retailer 1,200 photographs in 4K decision so customers can choose extra artwork to create their private gallery.

For extra info on Samsung’s way of life TV portfolio, please go to www.samsung.com.

1 Chamfer fashion bezel obtainable in 55″ and 65″ solely



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